Synthesia Review (2025)

Synthesia was launched in 2017, and since then has been increasingly viewed as one of the best AI apps for video generation. With little more than a simple script prompt, Synthesia can generate a professional-looking video that gets results — and it’ll do it in a matter of minutes.

Compared to InVideo AI, which also generates videos from prompts, automates scriptwriting, and enhances videos with AI voiceovers and visuals, Synthesia stands out for its ease of use and versatility.

Easy to use, the Synthesia AI video creation tool allows marketers, businesses, and small teams who may not have video-making skills or large budgets to get quality videos, without having to go through the process of finding and hiring video production experts or actors.

Part of the appeal of Synesthesia is its wide range of applications. It couldn’t be easier to create marketing, training, educational, or other videos that drive engagement among viewers. There are several Synthesia pricing tiers available, so there’s something for everyone, and you can even check out what it can do without paying a penny thanks to its free plan.

Synthesia is an AI video generator that utilizes advanced AI tools to create high-quality videos with realistic AI voices and digital avatars. This innovative platform empowers users to generate engaging videos for various purposes, including marketing, education, and social media. Whether you’re a business looking to streamline your video production or an individual aiming to create captivating content, Synthesia offers a versatile solution that caters to a wide range of needs.

AI video generator powered by advanced AI tools

Synthesia’s AI video generator is powered by the most advanced AI tools available, ensuring that users have access to the latest and greatest technology. This cutting-edge platform is designed to make video creation easy and accessible, even for those with limited experience. By leveraging these advanced tools, Synthesia simplifies the video creation process, allowing users to focus on crafting their message rather than getting bogged down by technical details.

Create AI videos with realistic AI voices and digital avatars

With Synthesia, users can create AI videos with realistic AI voices and digital avatars, allowing for a more immersive and engaging viewing experience. The platform offers a range of AI voices in 140+ languages, making it easy to create videos for global audiences. This level of customization ensures that your content resonates with viewers from different linguistic and cultural backgrounds, enhancing the overall impact of your videos.

AI avatar video generation technology has improved significantly in recent years, and Synthesia has been right at the forefront of this progress. It’s used by thousands of companies, including giant corporations such as Amazon, Reuters, Heineken, and Dupont. In a sea of competition, Synthesia has established itself as perhaps the best in its field — and that’s due, in part, to the sheer quality of the product. Let’s take a look at why it has become so popular.

Create Videos With The Power of AI

Synthesia has dramatically streamlined the video content creation process, helping to turn what used to be a big-budget, time-consuming task into one that can be completed in under an hour.

Its advanced AI capabilities do the bulk of the heavy lifting, helping to turn users’ text prompts into an AI avatar video in a matter of minutes. From there, the user can make a few adjustments, and they’ll have a video that can be downloaded as a localised video that’s ready to roll out.

Get Help With Your Script

Don’t yet have a script for your video? Synthesia can help with that too. It features an AI script generator assistant that can transform a simple prompt into a comprehensive video script, creating compelling scripts with little more than a topic idea and information about the target audience.

Text-to-Speech

Synthesia’s text-to-speech feature can be used to create engaging, lifelike voice overs. Users can easily add text elements like captions and speaker identification to enhance their videos. Users can choose from more than 120 voices, ensuring that they get the voice that’s perfect for their needs.

Use Cases

Anyone interested in video generation will find something of value in Synthesia. With that said, the tool is particularly useful for:

• Educational videos.
• Employee training videos.
• Social media videos.
• How-to videos.

Ease of Use & UI

Synthesia has been designed with ease of use in mind — it’s a tool that anyone, even those who do not have prior experience in creating videos, can use.

The process of obtaining a Synthesia login and creating your first video couldn’t be more straightforward thanks to the user-friendly interface, which provides a step-by-step runthrough.

But don’t take Synthesia’s accessibility as a sign that the tool is overly simplistic and not appropriate for more complex videos. That’s not the case. While you can create your first video in minutes using one of the pre-existing templates, Synthesia also offers plenty of customization features that makes the tool fun to use even for people with experience in video generation. Synthesia provides users with significant control over the video creation process, including customizing character actions and managing video production aspects.

Speed & Accuracy

Synthesia creates excellent, professional-worthy videos in a matter of minutes, making it much, much faster than traditional video-making processes. Users can watch as Synthesia generates their video in minutes, emphasizing the speed and ease of video creation.

And the Synthesia AI video tool isn’t just fast by traditional methods, either. It’s lightning quick even when compared to other AI video generation tools. While you might need to play around with the editing features to get the video exactly as you want it, the initial video featuring the AI avatar will render in around 5 minutes for short (1-2 minutes) videos and 20 minutes for longer videos (15-20 minutes).

Integrations

Synthesia integrates with a large selection of other apps and tools that can help make the video production process even more straightforward. You can easily add your videos to your Shopify store, YouTube account, Squarespace website, and many more. Synthesia also offers seamless integration with various Learning Management Systems (LMS) to streamline workflows, making it easier to embed AI-generated videos into courses and training modules. Here are just some of the integrations that Synthesia currently supports:

• Unsplash
• Shopify
• Squarespace
• Easygenerator
• ETU
• Medium
• Blanc
• YouTube
• Notion
• Flowshare
• Workato
• SAP Litmos
• Eduflow
• BigCommerce
• Vimeo

Customer Support & Community

Synthesia’s website features an extensive knowledge base where users can find help for every step of their Synthesia experience, including how to create your first video, select and modify voices/accents, collaborate with other team members, get technical support, and much more. You can also find webinars on the platforms YouTube Channel.

To further enhance your experience, you can engage with the Synthesia community and support team for assistance and collaboration.

If you have any issues, you can reach out to the Synthesia team via the website’s live chat feature or by sending an email to support@synthesia.io (mailto:support@synthesia.io).

Unique Features

Synthesia raised the bar for the quality of AI-generated videos. Not only are there more than 230 avatars to choose from, but you can also create videos in more than 140 languages. The platform offers unparalleled levels of customization, and thanks to its extremely easy-to-use interface, creating excellent videos just couldn’t be easier.

Additionally, Synthesia utilizes generative AI to create high-quality videos from simple prompts, transforming ideas into captivating visual content with minimal manual editing.

The AI video generation process with Synthesia is straightforward and user-friendly. Here’s a step-by-step guide to get started:

Launch Synthesia and access the AI video generator app

To begin, simply launch Synthesia and access the AI video generator app. From there, you can start creating your own AI videos with ease. The intuitive interface guides you through each step, from entering your script to selecting your digital avatar and voice. With just a few clicks, you can generate a professional-quality video that’s ready to share with your audience. Whether you’re creating training videos, marketing content, or social media posts, Synthesia makes the process quick and hassle-free.

Synthesia offers a free plan, so you can get started with the platform without getting out your credit card. Even if you’re planning to pay for a subscription, we’d recommend starting with a free account so you can get used to the interface and how the AI video generation process works.

Unlike other AI video generation tools, the free plan includes access to the majority of the platform’s features. While you won’t be able to build your own avatar or use the AI video assistant, you should have no problem creating a professional-looking video. With that said, the free plan is only designed to give users a sense of what the platform can do — you’ll need to upgrade to a paid plan if you want to download your video. Happily, the Synthesia price is pretty affordable, making it accessible to even casual video producers.

The enterprise plan offers advanced capabilities and functionalities tailored to larger businesses.

Starter: $18/mo, billed annually ($216)

• 1 editor
• 3 guests
• 120 minutes of video/year
• 120+ languages and voices
• 125+ avatars
• Regular support

Creator: $64/mo, billed annually ($768)

• 1 editor
• 5 guests
• 360 minutes of video/year
• 120+ languages and voices
• 180+ avatars
• Synthesia API
• Priority support
• And much more

Enterprise: Custom

• Custom editors
• Custom guests
• Unlimited minutes of video/year
• 120+ languages and voices
• 230+ avatars
• Synthesia API
• Priority support
• And much more

Beginners should start with the free trial to get a feel for the platform. From there, the vast majority of users will find that the starter plan is more than suitable for their needs.

Check Latest Pricing

Pros

Easy to Use

Synthesia has been designed to be used by everyone, from individual content creators to internal training teams, and everyone in between. Though the technology that powers Synthesia is advanced, no prior experience is required to make eye-catching videos. The intuitive interface guides users through every step of the process.

Great Range of Templates

Synthesia has hundreds of video templates that can be used to create engaging videos. Users can easily add various elements like stickers and graphics to enhance their videos. There are more than 250 to choose from, allowing users to easily find one that matches the video goals of their video.

High-Quality Videos

Synthesia offers some of the highest-quality AI-generated videos you’ll find on the web. Continuous updates to Synthesia's AI tools lead to improved quality and user experience. Though the platform is easy to use, the output is exceptional. The videos have all the hallmarks of professionally produced videos, resulting in high levels of engagement among viewers.

Cons

Can Be Expensive

Producing videos using Synthesia is much cheaper than using traditional video production methods, but casual users may still find the cost of the plans prohibitive.

Limited Free Version

The free plan gives users a sense of what Synthesia can do, but you’ll need to pay for a plan to download the videos.

Great For: Anyone Looking to Boost Video Production Efficiency

Synthesia is a fun tool to use, and since there’s a free trial, we’d recommend that anyone interested in making videos dive in and see what it can do. Synthesia helps users manage and organize various aspects of their video production project, making it easier to start new projects, upload scripts, and break down scenes in detail.

But it’s best for people who are looking to improve the efficiency of their video production processes. The users who will get the most value from Synthesia include:

• People making easy-to-follow webinars
• Businesses looking to lower their video production costs
• Putting together internal training videos.
• Organizations looking to reach a global audience with localized content.

Not Ideal For: Anyone Looking for Emotionally-Charged Videos

Synthesia is impressive, but it’s not for everyone. Anyone looking for emotionally charged videos may be better off looking elsewhere. The AI avatars in Synthesia’s videos are natural-sounding, but they’re not completely human. Their voices can come across as a little robotic, which might be fine for quick internal training videos, but won’t be appropriate when more nuance and emotion are required.

It’s also not recommended if you only plan on using the text-to-speech feature. In an Elevenlabs vs Synthesia showdown of which provides the best AI voice overs, Elevenlabs wins every time.

“Our SMB has been able to take our training videos to a new level with Synthesia’s platform. Super easy to learn, quick AI customer service with the ability to get additional assistance if the AI can’t get to the root of the issue, and consistently professional avatars and script-to-voice generation have been so helpful in accomplishing our training goals. The ability to incorporate our own media has enhanced the quality of our training videos. The ability to download videos to load to our LMS is especially helpful.”

“The ability to make training videos with a single prompt is incredibly useful! Our business is wanting to expand our training to international teams with the same person being the “face” of training, so the custom AI avatar with voice translations is an absolute win!”

“It’s great and very user friendly, especially the templates.”

“We’ve been using it for over a quarter now and the experience has been great. The tool is fairly simple and easy to use, not much of a learning curve is needed. Our video turnaround times from script to final output has drastically increased after we’ve started using Synthesia and our dependence on product folks for creating technical videos and demos also has greatly reduced.”

Synthesia is trusted by some of the world’s biggest brands, and it’s not hard to see why. The ease of use, realistic AI avatars, and high-quality videos have made this an industry-leading tool that offers a lot of value to marketers, educators, and businesses. Synthesia's AI-generated videos bring ideas to life through animated avatars and realistic voiceovers, enhancing creativity and realism.

The large number of languages and accents to choose from — more than 140 as of March 2025 — and natural-sounding speech is as good as it gets for AI video generation tools, allowing brands to reach a global audience without losing any of their authenticity. While it’s true that Synthesia’s videos can feel a little cold, they’ll more than do a job for users who simply need to whip up a quick explainer video.

Ultimately, Synthesia can help save significant amounts of time, effort, and money. And since there’s virtually no learning curve for using the platform, even beginners can create quality videos in next to no time.

Interested in seeing what Synthesia can do for you? Try Synthesia now.